Working at a Startup: Brand Evolution
What’s Your Brand Fashion Style? Shortly after I joined Fonolo, I suggested the company revitalize their brand. As a newbie, it was tough to come in and immediately shake things up. However, it was...
View ArticleWorking at a Startup: Identifying the Office Bully
The other day, I was in an impromptu meeting with one of my colleagues when Shai hovered over my shoulder, anxious to have his blog post edited – right away. Jokingly, we called him a hoverer,...
View ArticleWorking at a Startup: Tackling An Endless To Do List
I missed a post last week. Errrr, I feel guilty, horrible and I’ve let down my two followers. What can I say? I’ve been crazy busy. A few weeks ago, I discussed the importance of branding, after that,...
View ArticleWorking at a Startup: How To Master the Art of Collaboration
Think tank. Brainstorm. Conference. Powwow. Group huddle. Call it whatever you want but our new method to rewriting our content worked like a charm. For weeks we’ve been struggling with different...
View ArticleWorking at a Startup: The Ins and Outs of Human Resources
The recruitment dynamics at a start up company can be a precarious affair if it isn’t handled with a certain level of professionalism and discretion. Internally, your boss could very well be your HR...
View ArticleWorking at a Startup: The Importance of Professional Headshots
Just because you’re running a start up doesn’t mean you should skimp out on a ‘professional image’. In fact, it’s an important component that will add further credibility to your business and your...
View ArticleWorking at a Startup: In need of a mental break?
The last few weeks have been intense. With the pressure of sourcing ‘the’ perfect set of images for our new website, I’m starting to crack. We’ve gone through a truck load of submissions but we can’t...
View ArticleVideo: This is Fonolo!
We talk a lot about other companies, and about how their corporate culture plays a major role in shaping the level of customer service they deliver. We’ve even taken to making videos of our own...
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